Want to be comfortable? Stay at home, says major travel company CEO
[ad_1] G Adventures founder Bruce Poon Tip was in Auckland for the Force for Good Event. Photo / File “If you want all the comforts of home, maybe you should… stay home. Nobody wants you travelling.” When Bruce Poon Tip, a Canadian businessman and founder of G Adventures, delivers this line during a tourism event […]
How much did Tourism NZ spend on social media influencers in 2023?
/cloudfront-ap-southeast-2.images.arcpublishing.com/nzme/5CNHFPBWVJGGLKV4Y5NVLLGZIQ.jpg "How much did Tourism NZ spend on social media influencers in 2023?")
[ad_1] TNZ said it typically uses influencers to target the independent professional segment aged 25-54 years. Photo / 123rf Tourism New Zealand spent almost a quarter of a million dollars on social media influencers in 2023, an Official Information Request has revealed. The final cost of $248,837 covered travel costs (air and ground), production costs, […]